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How the Wrong Technology can Slow you Down

In the 21st century, having antiquated technology doesn’t mean you’re using a rotary phone or sending messages via carrier pigeon. In this day and age, technology is advancing at the speed of light. A lot of businesses think that means there’s no point in upgrading, but in fact, it’s quite the opposite – staying on top of new technology is incredibly important.

One of the major reasons your old-school software, phone systems, and the like are holding you back is because you’re among the few that are resisting the change. In 2014, it’s projected that some $3.8 trillion will be spent on IT initiatives – a number that has been steadily increasing over recent years. More specifically, spending is increasing on the latest devices, such as tablets and computers; enterprise software; and CRM and SCM. What all that gibberish means is that a lot of companies are cleaning out their old technologies in order to get with the times… and if you aren’t, you’re putting your company at a competitive disadvantage.

So, what exactly are they switching to? Here are some of the cutting-edge technological upgrades that are currently popular…and how not having them can slow you down.

VoIP, or Cloud Phone Systems
Whatever you want to call it, these new phone systems route your phone calls through the internet rather than through a landline. Their features are so plentiful that they may compensate for a modest workforce or a busy schedule. They allow remote calling, voicemail-to-email functions, digital faxing, and more. This means better customer service at a lower price – two things that are extremely necessary to get ahead in the business world and remain competitive.

Platforms for Central Communications
If you don’t have a central digital area where your employees can hold meetings, collaborate, follow-up, and produce, you’re only holding yourself back. Don’t let conflicting schedules, remote employees, distance offices, and device incompatibility get in the way. You need a universal communications platform where everyone can upload documents, sync apps, et cetera for ultimate continuity. If you’re lucky, this will integrate with your phone system, like Salesforce does.

Top-of-the-Line Phone System Providers
Don’t let your customers’ calls go out into dead space. There are plenty of business phone providers that provide functionalities that make it seem like your business operates around-the-clock, even if it doesn’t. You should have the ability to re-route phone calls to automated attendants with voice prompts or even re-route to an office in a different time zone. Your employees should be able to answer their office phones when they’re not in the office by re-routing their calls to their mobile phones or even accessing their phones through a computer or smartphone app. Most importantly, you should have detailed reports so you can analyze them, keep in contact with important customers, and reward the right employees.

Russ Fordyce

About Russ Fordyce

Russ is the Managing Director of Marketing at Broadview Networks where he works to help consultants and business owners better understand and put technology to use so they can transform how their employees get work done and improve results.

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