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5 Mistakes to Avoid When Selling UC Platforms


Channel Insider By Donna Wenk

Sophisticated unified communications solutions are being used across all industries, and adoption is growing. This should come as no surprise, as the best cloud-based UC platforms improve productivity, keep teams connected and ensure disaster preparedness in a manner that is secure, reliable and intuitive.

With the right UC fit, your clients can read voicemails on the go, meet face-to-face via video conferencing from New York to Los Angeles, chat live with colleagues, re-route phone calls, and manage and customize everything they need from any device, anywhere.

However, as the UC market grows in size and complexity, it's critical that agents have a firm understanding about what motivates clients to buy and the pitfalls to avoid. So we went to the source and surveyed the leading agents and channel managers in the UC industry to get their perspective.

Read the full article here

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